Autour de l’Image assistedLyonbiopôle,a competitiveness cluster and catalyst for the health innovation ecosystem in Auvergne-Rhône-Alpes, in redesigning itswebsite,extranet, andjob board(employment site). This was a large-scale project lasting six months, with the objectives of modernizing the design of the previous sites, simplifying navigation, and finding a way to promote their member companies by creating content reserved for members.
One of the major challenges of this project was theredesign of three projects into one: the website, the extranet, and the job board. As each project had itsown specific characteristics, it was important to have unity in terms of design but uniqueness in terms of functionality, while creatinglinks between the different sites. This meant creating three different sets of specifications, three different schedules, and three different wireframes (functional mock-ups).
Another significant challenge concerned the sections reserved formember companies. A great deal of work was carried out in collaboration with the Lyonbiopôle team to determine thecontent reserved for membersand how to generate bothnew members, byencouragingcompanies to join, and existing members, by inviting them to update their profiles.
A great deal ofpreparatory work wentinto the projects beforehand, both in terms of schedules and specifications and in terms of mock-ups. The aim was to interweave the development of the three projects over a six-month period. On the Lyonbiopôle side, it was also necessary to determine which important content would be included on the new sites and which would need to be streamlined. This dual effort, carried out prior to development, resulted in a modern, streamlined design that could be easily adapted to the three sites, as well as the implementation of an intuitive architecture and navigation system that allows users to easily switch from one site to another.
With regard to the sections reserved for member companies, the websites have been designed so that certain specifically selected content requires members to log in to their member profile, thereby encouraging members to update their profile or, in the case of non-members, to create one.
Six months after the three websites went live, the figures are starting to speak for themselves:
